Terms of service

The service is provided by Zerosigma Capital GmbH, Grienbachstrasse 17, 6300 Zug, Switzerland, trading as Flip Ads. Legal notices, refund requests and data requests go to hi@flipads.ai.

"You" means the person or company using the service. By signing up you confirm that you are entitled to act for that company and to take on these terms in its name.

Flip Ads plans, builds, launches and runs your advertising end to end: strategy, creative, tracking, optimisation, reporting and a named account manager on a direct line around the clock.

Flip Ads manages campaigns that run on platforms owned by other companies. It is not a party to your contract with those platforms and cannot act as their agent.

The link you paste is the whole brief. Flip Ads reads it, proposes a strategy and creative, and launches the same day wherever the platform allows it.

A platform's own review can hold an ad back after launch, and a delay caused that way is not a breach of the agreement. Where a platform rejects the product page, the account or a creative, Flip Ads reports it and the two of you decide what to change.

The advertising budget is paid from your own card, directly to the ad platforms. Flip Ads never holds, receives or spends your budget, and never marks it up.

The ad accounts stay in your name. You own them, their history and their audience data. You give Flip Ads the access it needs to run them, and you can withdraw that access at any time.

Spend figures inside a strategy proposal are estimates made in advance. The platforms bill spend on their own terms, and no part of the advertising budget is ever refunded by Flip Ads.

One fee covers the service: a share of the ad spend actually delivered. It starts at 10% and steps down to 5% as monthly advertising volume rises, following the published tiers on the main page.

Fees are invoiced monthly in arrears and are exclusive of VAT, GST or any other tax, which you are responsible for declaring and paying.

Fees cover campaign management only. The advertising budget, stock footage, photography, licences and third party tools stay separate and are billed to you on their own terms.

If the campaign brings in no sales, Flip Ads refunds the fee. Two limits apply, and both are part of the promise:

Sales are counted by the tracking Flip Ads sets up at launch, over the first month of the campaign.

To claim, write to hi@flipads.ai from the email address on the account within 14 days of the end of month one, and name the ad accounts and the period concerned. Approved refunds are paid back to the original payment method within 14 days.

The guarantee does not apply where the campaign could not run as agreed, for instance where the ad account was blocked for a policy breach, the product page was taken down, tracking was never installed or was broken at your end, the budget was left unfunded, or the product page was changed in a way that broke the purchase path.

The product page must be truthful, priced correctly, in stock or available, and it must deliver what the ads promise.

You stay responsible for complying with the law where the ads run, including consumer, pricing, health and financial claims rules, and for the platforms' advertising policies.

Do not advertise products or categories the platforms prohibit or restrict, and do not ask Flip Ads to.

Keep the tracking in place, and tell the account manager quickly about price, stock, offer or landing page changes, since those affect live campaigns the same day.

Meta, Google, TikTok, LinkedIn, Apple and every other platform have terms of their own that apply on top of these. Where the two documents meet, the platform rules take priority for that platform.

Policy changes, ad rejections, spend caps, audience limits and account suspensions are the platforms' decisions. Flip Ads works to fix what can be fixed and keeps you informed, but those events sit outside its control.

You keep everything you give Flip Ads: the brand, the product data, the footage and the copy. You grant Flip Ads a licence to use those materials to build and run your campaigns while the service runs.

Creative produced for you is yours to keep and reuse after the service ends, once fees are settled.

Flip Ads may show the work in its own portfolio unless you ask it not to, and the asking can happen at any time.

You decide what personal data your own site collects, and you are the controller of your customer data. Flip Ads acts on your instructions when it installs tracking and reads campaign results.

Flip Ads processes contact details, campaign data and conversion data for the purpose of running, invoicing and improving the service, and does not sell it.

The Swiss Federal Act on Data Protection applies, and the GDPR applies where visitors from the EU or EEA are involved. Data requests go to hi@flipads.ai and are answered within 30 days.

Either side can end the service at any time, with no notice period and no minimum term.

Fees for the period already run are due, and ad spend already committed to a platform stays committed. Access to the ad accounts, pixels and creative libraries is handed back or removed on request.

Advertising depends on your market, your competition, the season and your own product page. Beyond the guarantee above, Flip Ads does not promise a sales figure, a return on ad spend, a cost per acquisition or a search ranking.

Flip Ads is liable for loss caused by its own failure to take reasonable care, capped at the fees you paid over the three months before the event.

There is no liability for lost profit, lost revenue, lost sales, lost data or goodwill, for any indirect or consequential loss, or for anything a platform did.

Nothing in these terms limits liability that cannot be limited under Swiss law, including wilful misconduct and gross negligence.

Where an invoice is unpaid 14 days after it falls due, Flip Ads can pause campaign work until the balance settles. Pausing for non payment is not a breach, and the guarantee does not stretch across a paused period.

These terms can change as the service grows. The date at the top of this page shows which version is in force. Material changes are announced by email at least 14 days before they take effect, and continuing to use the service means accepting them.

Swiss substantive law applies, without its conflict of laws rules and without the CISG.

The courts of Zug, Switzerland have jurisdiction, except that a consumer can still bring a claim where they live. If one clause falls away, the rest stay in force.

Zerosigma Capital GmbH

Flip Ads

Grienbachstrasse 17

6300 Zug

Switzerland

hi@flipads.ai