ChatGPT ads vs Google Search ads

Both reach people who are looking for something. The difference is how they ask, and how crowded the auction is.

Start with your link
ChatGPT adsGoogle Search ads
How people askFull questions and conversationsShort keywords
Intent signalRich context about needs, budget and useStrong, but limited to the words typed
CompetitionFew advertisers so farCrowded, high click prices in many markets
Ad formatSponsored suggestion next to the answerText ad above or below results
Best forProducts people research and compareUrgent needs and known product names
With FlipRuns on Flip's account, rebilled at costRuns on Flip's or your Google account

Which one to choose

Use Google Search when people already type your product name or an urgent need. Add ChatGPT ads when buyers research, compare and ask for advice before they decide. Most campaigns do best with both, and Flip runs them side by side with one budget and one dashboard.

More about ChatGPT ads

How Flip runs ChatGPT and Google Search ads

  1. Step 1

    Paste your link

    Flip reads your product, service or app page, your prices, photos and proof.

  2. Step 2

    Review the plan

    Flip proposes channels, countries, budget and ad angles, plus the images, videos and search ads. Change anything before you pay.

  3. Step 3

    Go live the same day

    Flip launches on the channels you choose, connects tracking and shows results in one dashboard.

  4. Step 4

    Weekly optimisation

    Every week Flip moves budget to the best angles, pauses weak ads and explains each change.

Common questions

Who pays the ad spend?
Ad spend goes to the ad platforms. The Flip fee is a separate campaign fee, starting at $49 per campaign month.
Do I need my own ad accounts?
No. Flip can run the campaign on its own accounts, or on your Meta and Google accounts if you share access.
Can I change the ads before they go live?
Yes. Every headline, text, image, video and keyword can be edited or removed on the creative plan.
Who do I talk to?
A named account manager is on call 24 hours a day, and daily updates can come on WhatsApp.

Turn on your advertising. In 1 click.

Paste one link. Flip builds, launches and runs the whole campaign, live the same day.

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